Excerpt from American Plastic: Boob Jobs, Credit Cards, and Our Quest for Perfection
January 04, 2011
“Since Dustin Hoffman heard that memorable ‘just one word,’ plastic has re-made American society. In a stroke of brilliance, Laurie Essig brings together plastic credit cards, bodies, and gender identities by telling the story of how economic insecurity has intersected with the celebrity culture and the neo-liberal ideology of choice. Essig's well-researched and original analysis deserves our serious attention.”
—Juliet Schor, author of Plenitude: The New Economics of True Wealth
As the new year begins, many people's thoughts turn to "improving" their bodies, and, in our age of quick solutions, plastic surgery often is looked at as a shortcut to perfection. Over the last decade there has been a 465 percent increase in cosmetic work, and we now spend over $12 billion annually on procedures like liposuction, face-lifts, tummy tucks, and boob jobs. In American Plastic: Boob Jobs, Credit Cards, and Our Quest for Perfection, sociologist Laurie Essig argues that this transformation is the result of massive shifts in both our culture and our economy—a perfect storm of greed, desire, and technology.
Plastic is crucial to who we are as Americans, Essig observes. We not only pioneered plastic money but lead the world in our willingness to use it. It's estimated that 30 percent of plastic surgery patients earn less than $30,000 a year; another 41 percent earn less than $60,000. And since the average cost of cosmetic work is $8,000, a staggering 85 percent of patients assume debt to get work done. Using plastic surgery as a lens on better understanding our society, Essig shows how access to credit, medical advances, and the pressures from an image- and youth-obsessed culture have led to an unprecedented desire to "fix" ourselves.
Read a review of American Plastic in the Boston Globe, and read an excerpt of the book on Scribd.
American Plastic: Boob Jobs, Credit Cards, and Our Quest for Perfection by Laurie Essig, Excerpt