Yes, the unthinkable happened on Sunday, and the New England Patriots lost (by a derrière) to the New York Giants. Our sadness at watching Tom Brady's last second Hail Mary pass hit the turf was mitigated by our excitement at promoting two books for Other Press throughout the week. Our #pubbowl wager, which came with lots of good-natured trash-talking and humor, had the publisher whose home team lost (that would be us) on the hook to promote two of the other publisher's titles for a week on the web, featuring the two titles on their web site and promoting the titles across social media platforms.
The two books chosen for our promotion are The Art of Hearing Heartbeats by Jan-Philipp Sendker and How to Live: Or a Life of Montaigne in One Question and Twenty Attempts at an Answer by Sarah Bakewell
In addition, the publisher whose team brought home the trophy (that would be Other Press) is giving away a selection of its books to a handful of winners selected from online entries.