By Jacy Reese | When I met Oliver Zahn in 2015, he was director of the Center for Cosmological Physics at the University of California, Berkeley. Zahn was a fellow member of the local effective altruism community, a social movement and philosophy based on trying to maximize one’s positive impact on the world. In July 2016 I helped the German-born scientist and his family pack up some of their possessions as they prepared to move out of their California home. By this time, Zahn had transitioned to apply his expertise to a mission-driven startup, working as chief data scientist at Impossible Foods, one of the most famous animal-free food companies today.
By Jacy Reese | One roadblock that is probably slowing down mainstream acceptance of plant-based products, even artisan ones, is labeling. When the California Department of Public Health inspected Schinner’s production facility, the agent saw that the product was labeled only according to flavor, such as Aged English Fresh Farmhouse. It couldn’t be categorized as cheese, so the agent asked her for the actual name of the product. Schinner, on the spot, decided to call it a cultured nut product.
Are you ready for the holiday season and on the hunt for gifts to inspire someone in your life? Our holiday sale is back! Save 30% on everything at beacon.org through December 31 using code HOLIDAY30. This year, Beacon Press is also donating 10% of our web sales in December to Unitarian Universalist Assocation Disaster Relief Fund to the help the communities in California recover from the wildfires. Here are our holiday picks for the year. Drum roll, please
A Q&A with Jacy Reese | First is the scale and ubiquity of suffering on factory farms. Over 100 billion animals are in the food system, and over 90% live on factory farms. That figure is over 99% in the US, based on USDA farm size data and the EPA’s definition of a Concentrated Animal Feeding Operation. The animals on these farms are confined in dreadfully tight spaces; even on a cage-free egg farm, there is usually less than a square foot of space per bird. Chickens and turkeys grow so much meat so quickly that they often topple under their own weight and die from heart attacks or organ failure. Many have their beaks tips cut off without anesthetic.
By Jacy Reese | Few buzzwords are more important in food marketing than “natural.” It’s been applied to everything from Cheetos to Minute Maid with high fructose corn syrup. Yet despite its meaninglessness, fifty-nine percent of shoppers say they regularly check for the label. When it comes to meat, the situation is pretty crappy—in one experiment, 100 percent of ground beef samples tested positive for fecal bacteria. Virtually all meat today comes from animals who have been artificially bred for decades to grow in extremely unnatural ways. Chickens grow more than four times as large today as they did in the 1950s on the same diet.