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By S. Craig Watkins

Over the last few days, several people have asked me about the Pokémon Go phenomenon, especially friends who are not likely to play the game but are curious about why so many others have joined the crowd. In my own research, I’m constantly exploring how our engagement with digital media transforms our world. It is important to realize that technology, by itself, is not that significant. It is only when humans, for example, began to adopt and use technology that the social implications and consequences truly take shape. This is equally true with Pokémon Go. As the game has become a cultural sensation, a number of issues have emerged. Read more →